Hi! Quick biog - for more see my LinkedIn profile - I'm a London based digital strategist and entrepreneur with a specialism in social technology. In run a group of pioneering businesses driven by social technology called The 90:10 Group.

As a service provider my ultimate goal is to get you better connected with your consumer/stakeholder to improve efficiencies, your product or service offering and ultimately increase sales.

I am looking to develop strong relationships for the benefit of my network of peers, clients, colleagues and friends.

Let's connect either on or via my networks listed below.

Stop saying you’re a great business and become one
I’ve been a customer with O2 (UK Mobile Operator and Broadband Provider) for over 5 years as has my partner... MORE
Being the CEO of a Platform Business
In a long-tail world it’s becoming increasingly impossible for any single organisation to deal with the fragmentation of demand... MORE
The Death of Advertising – Media owners time to innovate
David Cushman and I recently attended OMEXPO in Madrid to present ‘The Death of Advertising’ to the Spanish digital industry (Powerpoint below)... MORE
Social Tech used by Enterprise at an operational level @BTCare Interview
The market cycle for social technology, at least outside of the US only recently crossed the ‘Chasm’ from simply being this disruptive innovation that nobody, apart from the founders, made any money out of…... MORE
Social Technology: Making Big Business Small
I was recently at Barcamp Hamburg hosted by 90:10’s very own Franz Patzig (Head of Germany)... MORE
Business oath to seek and serve a greater good
I was reading an article in The Economist today about 400 MBA students at Harvard Business School taking an unofficial oath to ‘serve the greater good’... MORE
Being a 90:10 Business
As you may or may not have heard we recently left Brando Social to setup The 90:10 Group... MORE
What if MSN bought Twitter?
There has been a lot of speculation on the value of Twitter and quite rightly... MORE